The Lost Art of Imposition
The day's theme will be "new craft aesthetics in sustainable design, focusing on the relationship between the designer and our use of industrial processes, and it will involve lots of hands on creative thinking."
Imposition - the way we lay down pages on a larger printed sheet - is an apparently abstruse technique, and printers sometimes use the jargon to bamboozle their clients. We want to demystify imposition. Designers need to know about it, because along with a basic understanding of printing press formats, they can use the imposition knowhow to cut both the financial and the environental costs of paper and print.
A trade secret of designers 'in the know' is that they sometimes use a redundant area on a printer's sheet to piggyback their own jobs, effectively for nothing. Anyway, here's an example of a job we did a couple of days ago, with 40 business cards printing on a single SRA2 sheet from a single metallic colour plate.